The Best Black Friday Mattress Deals of 2021

Black Friday and Cyber Monday are more than just a time to get some early Christmas shopping in––it’s also the best time of the year to invest in a new mattress. Science shows that the right mattress for your sleep needs can improve your sleep quality. So if your current mattress isn’t cutting it, now’s the time to upgrade. Board-certified sleep specialist Michael Breus, Ph.D, otherwise known as The Sleep Doctor™, Ph.D. partnered with the experts at Mattress Advisor to find the best Black Friday mattress deals available today. The top contenders have been vetted based on testing conducted in the Mattress Advisor lab in North Carolina.

Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission.

These are the best Black Friday mattress sales of 2021: 

The Sleep Doctor’s Top Picks for the Best Black Friday Mattress Deals

Black Friday and Cyber Monday shopping can be overwhelming, but not when The Sleep Doctor’s already done your homework for you! Keep reading to learn about these high-quality mattresses––and how you can save big with the best Black Friday prices. 

1. The Sleep Doctor’s Pick: Saatva Classic

Take 15% off orders of $2,500 or more

For shoppers who want a high-end mattress at a lower price point, Saatva’s Black Friday deals may be a good place to start. Saatva’s reputation is based on a commitment to hotel-quality comfort and long-lasting, durable materials. This is evident in the Saatva Classic’s strong innerspring support system and premium pillow top foam. That’s why the Saatva Classic has earned its spot as the ‘expert pick’ in our round-up of the best hybrid mattresses and in the top picks for stomach sleepers. The Saatva’s sturdy support system (that uses 884 steel coils!) helped it earn high marks in spine alignment and cooling, 9.5/10 and 8.5/10, respectively. And with three firmness levels to choose from, plush (3/10 on the firmness scale), luxury firm (6/10), and firm (8/10), shoppers can enjoy the support and comfort of the Saatva at their preferred feel. Saatva also offers complimentary white glove delivery. The holiday season represents an ideal time to get one of their high-quality beds, letting you take 15% off at checkout.

  • Mattress Type: Luxury Hybrid
  • Customer Rating: 4.8 out of 5
  • Firmness: Plush, Luxury Firm, and Firm
  • Warranty: 15-year Limited

Buy it, Saatva Classic, $1,574 (Queen),

2. Best Luxury Mattress: WinkBeds GravityLux

Get $300 off plus free accessories

Memory foam mattresses are a popular choice among side sleepers, couples, and multipositional sleepers. Top mattress brand WinkBeds ups the ante with the GravityLux, adding luxurious materials like a tufted mattress cover infused with cooling Tencel and foam layers that contain air pockets for pressure relief. Four foam layers come together to encourage even weight distribution while supporting your spine’s healthy “s” curvature, preventing it from sinking too far into the mattress and thus out of alignment. WinkBeds makes all mattresses to order in Wisconsin, and lets sleepers customize their mattresses with a variety of firmness levels. The GravityLux offers a soft (4/10), medium (5.5/10), and firm (7/10), and comes with a 120-night sleep trial plus a lifetime warranty.

  • Mattress Type: Luxury Memory Foam
  • Customer Rating: 4.8 out of 5
  • Firmness: Soft, Medium, and Firm
  • Lifetime Warranty

Buy it, WinkBeds GravityLux, $1,799 (Queen),

3. Best Mattress for Kids: Helix Dawn

Get up to $200 off + 2 free pillows

A common misconception is that you can provide a child with a simple mattress setup, and you’re good to go. The reality is that children require a supportive mattress that encourages healthy sleep patterns as they grow. The Helix Dawn hybrid is a popular mattress among stomach sleepers and couples with its high scores in spine alignment (9/10) and motion isolation (9/10). It also happens to be one of the best mattresses for kids. Two layers of firm, responsive foam yield nonstop support as your child moves around (8.25/10 for responsiveness) while gently contouring around their body. A layer of coils assist with lumbar support (9/10) and long term durability (8.5/10). These materials are also porous, wrapped in a cooling cover to keep your child at a comfortable temperature (8/10). Whether you need a twin xl for your toddler, or are upgrading your teen to a queen size, now’s the time to get the Helix Dawn at the lowest price you’ll see all year.

  • Mattress Type: Hybrid
  • Customer Rating: 4.5 out of 5
  • Firmness: Firm
  • Warranty: 10-year Limited

Buy it, Helix Dawn, $1,099 (Queen),

4. Best Hybrid Mattress: DreamCloud

Get $200 off plus $399 worth of included accessories

As discussed in The Sleep Doctor’s “Best Hybrid Mattress” guide, a hybrid mattress contains a number of different mattress materials rolled into one bed. The DreamCloud contains five total layers of pressure-relieving memory foams plus a coil support system, which are instrumental in helping it achieve a number of high test scores. It achieved top marks in spine alignment (9/10), responsiveness (9/10), pressure relief (8.75/10), cooling (8.75/10), and durability (9/10). The numbers don’t lie, showing this hybrid is compatible with sleepers of all kinds: heavier sleepers that need durable support; couples with different sleep positions; and multipositional sleepers that need a responsive mattress. This Black Friday you can save $300 off your mattress purchase and receive free accessories (mattress protector, a sheet set, and cooling pillow).

  • Mattress Type: Hybrid
  • Customer Rating: 4.6 out of 5
  • Firmness: Medium-firm
  • Lifetime Warranty

Buy it, DreamCloud, $1,998 (Queen),

5. Best Value: Nectar

Get $100 off + $399 of free accessories

For shoppers looking for the most bang for their buck, the Nectar mattress is worth looking into. Dubbed ‘Best Value’ by The Sleep Doctor in his top picks for side sleepers and back pain, the Nectar exemplifies the classic memory foam feel: The shoulders and hips sink just enough into the bed, while still feeling sufficiently supported. And with a 1-year sleep trial, lifetime warranty, and attractive price point to boot, the Nectar offers incredible value. The Nectar’s balance of comfort and support is especially welcome for side sleepers, who will find that the bed offers just the right amount of give backed by a 8.5/10 pressure relief score. Side sleepers, memory foam lovers, or anyone looking for a great deal can enjoy the Nectar this Black Friday for a bargain price. Nectar is also running sales on bed frames and adjustable bases, which are helpful for sleepers with snoring and sleep apnea.

  • Mattress Type: Memory Foam
  • Customer Rating: 4.8 out of 5
  • Firmness: Medium-firm
  • Lifetime Warranty

Buy it, Nectar, $1,198 (Queen),

6. Best Cooling Mattress: GhostBed Flex

Save 30% off + recieve 2 free pillows

GhostBed Flex has built-in cooling features from top to bottom of the mattress, and it stepped up to the plate during Mattress Advisor testing with an impeccable 9/10 cooling score. On top, a cooling cover actively works to dispel body heat while cooling fiber below assists with temperature regulation. Two layers of gel memory foam continue to pull away any body heat, while coils below banish whatever heat may remain. Aside from cooling, the GhostBed Flex attained high scores for motion transfer (9.75/10), responsiveness (9/10), and overall durability (9/10). Hot sleepers, if this sounds like the mattress for you, you can enjoy a 101-night sleep trial before fully committing.

  • Mattress Type: Hybrid
  • Customer Rating: 4.7 out of 5
  • Firmness: Medium-firm
  • Warranty: 25-year 

Buy it, GhostBed Flex, $2,130 (Queen),

Final Thoughts on the Best Black Friday Mattress Sales

The holiday season brings many beloved traditions and comforting rituals, and for many, that very much includes Cyber Monday and Black Friday shopping. When considering the wisest ways to spend this holiday shopping period, be sure to keep these mattress sales vetted by The Sleep Doctor in mind.

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Julia Forbes is an Associate Editor at Pillar4 Media and contributing editor to who prefers to keep the room as cold as possible, no matter what time of year it is. 

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